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about us:Bill Carmody

Innovation at it’s best!

Bill Carmody is the President and Chief Seeker of AlterSeekers, a marketing services firm that integrates technology with alternative marketing strategies and tactics. Prior to founding AlterSeekers, Mr. Carmody was the founding partner and Chief Marketing Officer of Seismicom, a leading brand promotions agency. He is the highly acclaimed author of the book Online Promotions and the whitepaper Wireless Promotions: Future vs. Fantasy. He is a contributing writer to publications such as PROMO Magazine and Event Marketer and has been quoted in The Wall Street Journal, Ad Age, B2B, and Sales & Marketing magazines. A distinguished keynote speaker, Mr. Carmody has presented at dozens of industry conferences and tradeshows across the globe.

For the past 15 years, Mr. Carmody has focused on integrating wireless, online, sponsorship, events, and traditional disciplines. He has been instrumental in the development of new products for the consumer side of Internet promotions including instant win, contest, and sweepstakes game engines.

A leader in the promotions industry, Mr. Carmody began his career in 1994 when he began launching and managing several corporate web sites while working for companies such as Ogilvy & Mather, Modem Media, and Marden-Kane. He has held various board member positions at the Promotion Marketing Association including his current position as chairman of the Digital Center of Excellence.

Mr. Carmody has developed and implemented award-’inning promotion marketing programs for companies such as 3Com, ABC, AOL, AT&T, Boeing, CA, Campbell’s, Cingular, Clearwire, Citibank, ConocoPhillips, Dole, Dreyer’s, Exxon Mobile, HP, IBM, Microsoft, M&M Mars, Netscape, Pfizer, Samsung, SanDisk, Showtime, Visa, Xerox, and Zima.

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